Photobooks is the largest growing business in Photography the last 2 years. Last Photokina almost had no booths with it. Now there are dozens. German CEWE is one of the largest.
Drew Gardner well known UK photographer is like in 2006 at the Phase One booth in Hall 4.1 at Photokina
The Model is Gary "Stretch" Turner who holds the Guinness Record for the world’s stretchiest skin